Glossary

There’s a lot of specific business- and startup-related terms. What’s more important, there will be more. As the businesses expand, so does the terminologies. Preparing our glossaries, we aim at creating a clear, complete, and comprehensive lexicon for those wishing to expand their vocabularies.

Machine Learning: Theory and Practice

Practice makes perfect. This popular sentence needs no explanation and can be applied to every aspect of our lives. Our brain, as well as our muscles, develop through training and exercise....
seed funding sunflower

The Idea of Seed Funding

What came first? The chicken or the egg? This dilemma remains unsolved, and it seems like no one ever will find a real and indisputable answer. When it comes to plants,...
artificial intelligence c3po

Artificial Intelligence – What is It?

Several years ago artificial intelligence was still just a matter of sci-fi movies and theoretical deliberation. Nowadays it is an integral part of our reality. Smart home devices, iOS assistant Siri,...
equity-funding-flow

Equity Funding – Pros and Cons

What is Equity Funding? It’s a type of mutual or private investment fund – it refers to the sale of ownership interest to raise funds for business purposes. Equity funding is distinct...
Umbrellas vanity actionable metrics

Vanity Metrics and Actionable Metrics – Definitions

Imagine you’re starting up a business: you set up a website and/or a fanpage on Facebook and you struggle to create content that would engage people and promote your ideas. You...
Ice Cream B2B B2C

B2B and B2C – Definition

What is Business To Business (B2B)? Business To Business (B2B) is a specific type of transaction where only companies are involved, for example, a manufacturer and wholesaler. Products and services are targeted...
venture capitalist deer

Venture Capitalist – Definition

Launching a startup is becoming a more and more popular form of making business. These kinds of companies are often backed by some kind of investor. People who invest in startups...
lean startup step

Lean Startup – Definition

Businesses are very dynamic nowadays. Entrepreneurs cannot afford to stagnate, because this risks the imminent collapse of the company. This risk is especially dangerous for fresh businessmen starting out with innovative...
build measure learn loop stairs

Build/ Measure/ Learn Loop

The Build, Measure, Learn Loop is one of the most popular strategies for business and product development. More and more startup owners are choosing to implement this method. So, why is...
mvp bulb

Minimum Viable Product (MVP) – Definition

Before kicking off a startup, it is necessary to do some research. As far as the definition goes, startup is supposed to be an innovational enterprise, so our approach to this...